Marico
Beauty & Wellness
FMCGs Up the Ante in M&A
KPMG, the global consultancy company, has revealed that despite the slow global economic recovery, consumer good companies are open to mergers and acquisitions to bolster their competitive edge. According to an intrenational study by KPMG, "FMCG firms are actively...
Beauty & Wellness
Marico looks at price rise
To neutralise the increased input cost built over the last few months, FMCG major Marico, is planning to increase the prices of its flagship hair oil brand ‘Parachute’ and edible oil brand ‘Saffola’. Saugata Gupta, CEO, Marico, told PTI...
Beauty & Wellness
Marico acquires South-African healthcare brand ‘Ingwe’
Marico, a leading FMCG player, has acquired healthcare brand 'Ingwe' from the South Africa-based Guideline Trading for an undisclosed amount. It has bought the over-the-counter healthcare brand and its related intellectual property rights (IPR) through its subsidiary Marico South...
Beauty & Wellness
Marico to extend Parachute into a body oil
Marico is extending its largest-selling hair oil brand, Parachute, into an ayurvedic body oil. Using the festival season as a launch pad, the FMCG major has been test marketing the product along with a soap under the Parachute franchise....
Beauty & Wellness
FMCG giants to increase their advertising budget
Major FMCG companies like HUL, ITC, Dabur, Godrej, etc are increasing their ad budget considerably to gain visibility in the competitive market. Based on the 'Jo dikhta hai, vo bikta hai' concept, market players are spending...
Beauty & Wellness
Marico buys skincare business in Singapore
Marico, an FMCG major recently announced the acquisition of the aesthetic skincare Singapore-based company Derma Rx AsiaPacific Pte. This acquisition provides Kaya, Marico's skincare arm, an access to an advanced range of skincare products and a strong sourcing network...
Retail
Marico to rejig Kaya biz plan
Personal care major Marico has called a halt to the expansion plans of its services business, Kaya Skin clinics in India and is currently reworking the busines strategy, top officials close to the development said. Marico said a drop...
Retail
Marico launches Parachute Advansed Starz for children
FMCG major Marico has launched a range of hair care products Parachute Advansed Starz for children. The range is exclusively for children between age group 3 to 10 years.The new product comprises — non-sticky hair oil in a 100...
Retail
Marico unlikely to slide prices
FMCG major Marico has indicated that it is unlikely to reduce prices of its products including hair oil and soap brands. The company figures that the reduction in raw material prices have not offset its input costs much."Although there...
Retail
Marico to expand operation in Africa
As part of an initiative to tap global emerging markets and cash in huge revenues, one of Indian FMCG and wellness major Marico has announced that it now targets the African market for its next expansion.Speaking on the sidelines...
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