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Financing platform Velocity announces ₹400 cr festive season fund for D2C brands

The capital will help D2C brands prepare for the demand surge in upcoming festive season sales New Delhi: Financing platform Velocity has earmarked ₹400 crore to support the financing needs of D2C and e-commerce brands in the upcoming festive season...

The rewards of customer retention in e-commerce

Here's why experts favour customer retention over acquisition in online commerce New Delhi: A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them. Retention is increasingly becoming more...

Brands fight it out on the FIFA field

Months before FIFA 2010 kicked off, various brands started their own competitive marketing race. The brands represent all fields of the market, from apparel, to banks, to drinks and more and still more... The official drink partners for...

Chisel & Hammer plans to foray into new businesses

Chisel & Hammer (Mobel) Ltd, formerly known as Living Room Lifestyle Limited, is planning to venture into new businesses. The company informed the Bombay Stock Exchange (BSE) that under the guidance of its new CMD, Pushpesh Kumar Baid, Chisel...
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Why consumers continue to adhere to traditional preferences in jewellery buying

While modern styles and sustainable options like lab-grown diamonds are rising, many consumers still prefer traditional jewellery The Indian Jewellery...
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