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Fable Street

Women’s online formal wear market yet to take off

The online story in India hasn’t left any category untouched, then be it apparel or education. However, there is one category which has a lot of catching up to do online is the formal wear segment. We take a...
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Why consumers continue to adhere to traditional preferences in jewellery buying

While modern styles and sustainable options like lab-grown diamonds are rising, many consumers still prefer traditional jewellery The Indian Jewellery...
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