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Looking at every opportunity in India to provide full range of products: RB CEO

Looking at every opportunity in India to provide full range of...

British FMCG major RB Plc, which owns popular consumer health and hygiene brand Dettol, is "looking at every opportunity"...
Dettol goes global with Amazon’s Global Selling Program

Dettol goes global with Amazon’s Global Selling Program

Amazon announced its association with Reckitt Benckiser India Ltd to make the leading consumer hygiene brand, Dettol product portfolio...
Patanjali ranks fourth in the most influential brand list

Patanjali ranks fourth in the most influential brand list

Yoga guru Ramdev promoted Patanjali Ayurved has been featured among the top 10 most influential brand in India. Home grown...
Reckitt Benckiser expects online sales in India to account 10 pc of total sales

Reckitt Benckiser expects online sales in India to account 10 pc...

UK-based FMCG major Reckitt Benckiser expects online sales in India to account for 10 per cent of its total...
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Breathe fresh with Dettol’s air protect mask

With a promise to protect health, Dettol has stood up as the most trusted brand for the last eight...

The Purse- and Purpose-Centric Retail Approach

Understanding the customers’ mindset in terms of purpose and the size of the purse, and serving them accordingly is...

Reckitt Benckiser in makeover mode

In an effort to strengthen its global identity, Reckitt Benckiser, the global household, health and personal care products manufacturer,...

Dettol launches new variants

Consumer goods and personal care products manufacturer Reckitt Benckiser has launched a new range of its Dettol soap —...

Reckitt to opt for green labeling to reduce carbon footprint

Health and personal care products group Reckitt Benckiser has planned to implement an environment friendly option to reduce the...