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Fashion & Lifestyle

New York-based fashion brand Waimea to expand offline in India

Anagha R Ratna -
The retailer has already partnered with multi-brand outlet Tipsy Topsy and is currently in talks with other retailers including Ant Eye Bengaluru: Waimea, a denim menswear brand from New York is targeting offline expansion in India, less than two months after...
Fashion & Lifestyle

How the denim industry is keeping itself green

Anagha R Ratna -
With the global denim segment projected to hit $95 billion by 2030, it poses a dual threat to both society and nature. Here are ways to render the industry more greener… Bengaluru: The denim industry stands as a cornerstone of fashion. Every...
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In FocusDisha Shah -

Why consumers continue to adhere to traditional preferences in jewellery buying

While modern styles and sustainable options like lab-grown diamonds are rising, many consumers still prefer traditional jewellery The Indian Jewellery...
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