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D2C brands with eccentric names

Lavie to add 300 stores in three years, Ayush Tainwala of Bagzone Lifestyles

In the 11 years since its inception, this digital-first brand has garnered a substantial following among girls and women nationwide, primarily due to its attractive yet budget-friendly range of handbags Bengaluru: Think Lavie and what comes to your mind is...

Alia Bhatt joins babycare brand SuperBottoms as investor and brand ambassador

SuperBottoms‘ current line of products includes cloth diapers, langots, potty training pants, and diapering accessories Mumbai: SuperBottoms, a sustainable baby and mom care brand, has onboarded Indian actor Alia Bhatt as its investor and brand ambassador, the company announced in...

10 D2C brands with quirky names

By choosing unconventional and playful names, these brands aim to spark curiosity and establish a unique brand personality Mumbai: In May 2023, India was home to more than 600 direct-to-consumer (D2C) brands, as per Statista. In 2022, the Indian D2C...
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The Role of Mixed Reality (MR)  in Retail

A look at the different use cases of Mixed Reality (MR) in Retail and how this emerging technology possesses...
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