CavinKare Pvt. Ltd.

CavinKare announces national foray of Karthika Shampoo

Diversified FMCG Conglomerate, CavinKare, has announced the national foray of the shampoo variant of its significant herbal hair care brand, Karthika. Karthika shampoo has a presence in 2.14 cr households across South India as per ‘IMRB Kantar World Panel’s Household...

Guts over Fear

Life begins where fear ends; it is a battle between guts over fear and when the gut wins, an epochal journey begins from there. The Indian retail industry is also undergoing a metamorphosis: Following omni-channel pursuit to innovating usage...

CavinKare signs actress Trisha Krishnan as Fairever’s new ambassador

FMCG major CavinKare Pvt Ltd has appointed actress Trisha Krishnan as its new brand ambassador for its fairness cream brand Fairever. With this, the company plans to reposition the product on the lines of 'black spot removal' and 'oil-free'....

CavinKare Targets Accessible Market with Raaga Professional

Chennai-based FMCG conglomerate, CavinKare Pvt Ltd, forays into professional segment with the launch of new brand, Raaga Professional. Launched on December 8, 2010 in Chennai, the product range consist of shampoos, conditioner and hair color. While announcing its foray...

CavinKare to take on fast food MNCs in India, abroad

The Chennai-based company that was among the first to popularize the sale of shampoos in sachets plans to take on fast food multinational corporations (MNCs) such as McDonald’s Corp. not just in India, but also overseas with a multi-cuisine...

Tap rural markets — a strategy for the bottom of pyramid

“Tap rural markets,” exhorted MS Sundara Rajan, chairman and managing director, Indian Bank, while inaugurating a two-day seminar on ‘Strategies for the bottom of the pyramid’, organised by Madras Management Association. Rajan stressed on the need for innovative schemes to...
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The Growing Urban Sprawl is likely to Spread Beyond Tier I Cities in 2023

Apart from the Tier I cities, the ten key cities which saw retail and real estate development were Chandigarh,...
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