The overarching goal of a brand transformation is to elevate the brand above ‘features and functions. Re-branding allows a company to communicate changes and...
The overarching goal of a brand transformation is to elevate the brand above ‘features and functions. Re-branding allows a company to communicate changes and...
Franchise is a motivating business opportunity that can lead to the foundation of a successful business empire. In a straight, one line definition, franchise...
Food courts in shopping malls are a gastronomic destination for shopaholics and foodies alike, enabling the food and beverage industry to gain a competitive...
A multimedia journalist with over eleven years of experience in print and digital media, Sandeep Kumar is assistant editor with Images Group. Books, retail, sports and cinema are an inextricable part of his life.