Decoding the fashion landscape with data: Indian Fashion Whitepaper 2016

There has never been a better time for global fashion brands and retailers to be in India than today. Slated to become the youngest country by 2021, India has a sizeable chunk of millenials. It’s only natural, thus, for fashion players to thrive in this international market.
Over the last few years, global fashion brands and retailers have been making a beeline to enter into India. The fact that global investors have started pouring money into this market bears testimony to the fact that Indian fashion is a lucrative market.
This whitepaper helps to serve as a guide for validating all retail decisions that brands and retailers aim to take…
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