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Apple-devices only exclusive store Tribe by Croma opens at Mehsana

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Mannu Mathew
Mannu Mathew
With over four years of experience, Mannu Mathew specializes in business journalism with a focus on technology, the retail sector, D2C, and E-commerce brands. He is working as the Assistant Editor for India Retailing and Images Retail Magazine.

The newly launched store will be the second in Gujarat after Ahmedabad

New Delhi: Consumer electronics retail chain Croma’s exclusive Apple-only store Tribe by Croma has launched its new store at Mehsana, Gujarat, a social media post by a company official said on Thursday.

“Happy to share glimpses of our newest addition of Tribe by cromā – Authorised Apple Reseller. Recently launched at Mehsana, Gujarat,” said Sudesh Mahajan, regional property manager, Croma in a LinkedIn post.

According to the company’s website, Tribe has stores in Erode, Vijaypura, New Delhi, Ahmedabad and Dewas. The newly opened store will be the sixth and the second in Gujarat.

The first store was opened in September 2023 in New Delhi. IndiaRetailing had earlier reported that Tata plans to open around 100 small exclusive Apple stores on high streets and in malls in various cities in the coming years.

Apple-devices only exclusive store Tribe by Croma opens at Mehsana
Image Credit: LinkedIn

Tribe’s parent company Croma was launched in 2006 and was one of the first large formats specialist retail stores catering to digital gadgets and home electronics.

Run by Infiniti Retail Ltd., a Tata Group company, Croma today operates over 412 stores across 143 major cities in India and sells more than 22,000 products across 544 brands.

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