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Apparel Group’s fashion brand R&B opens 3rd store in Ahmedabad

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The store is situated at Shahibaug, Ahmedabad

New Delhi: Fashion brand Rare and Basics (R&B), owned by Apparel Group has launched its new store in Ahmedabad, wrote the retail conglomerate Apparel Group India on social media. Situated at Shahibaug, the stand-alone store is the third in the city and 16th retail outlet of R&B in India.

“Apparel Group is proud to announce the opening of R&B’s newest store in Shahibaug, Ahmedabad,” Apparel Group India wrote on LinkedIn while sharing pictures of the new store.

In November, R&B opened its 15th store in Hennur, Bengaluru.

Apparel Group launched R&B in October 2012 and opened its first retail store at Muscat Grand Mall in Oman. It currently operates over 70 stores across seven countries including India, Oman, UAE, Qatar, Bahrain, Kuwait, and Saudi Arabia.

In India, R&B is currently present in Kozhikode (Kerala), Kochi, Ahmedabad, Hyderabad, Bengaluru, Mengaluru and Mysore.

UAE-based Apparel Group operates over 2025 retail stores and markets more than 80 brands on all platforms while employing over 20,000 multicultural staff. The brands include Aldo, Bath & Body Works, Tim Hortons, Tommy Hilfiger, Nine West, it Spring, Charles & Keith, Inglot, La Senza, Beverly Hills Polo Club and Victoria’s Secret.

The company has carved its presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Additionally,  strategies are in place to enter emerging markets such as Hungary and Philippines.

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