Prapti Fashions, Kolkata-based men and women Indian wear apparel chain, has opened an outlet at Avani Riverside Mall, Howrah. Spread over an area of 860 sq.ft., the store stocks kurtis, leggings, sherwanis, sarees, lehengas, salwar suits, dupattas and bridal wear.
Speaking on the occasion, Sneha Agarwal, Director, Prapti Fashions, said: “Avani Riverside mall has a right mix of brands with great anchor and vanilla retailers already present in the mall. We are really hopeful that our store will do a very good business over here.”
Agarwal further said that catchment area of Howrah is really huge and Prapti wanted to capture the untapped potential of this market, that is why opening an outlet in Avani Riverside Mall made great sense for the apparel chain.
Prapti has 18 stores and will soon open outlets in Baroda, Surat, Mumbai and Noida. It will also add two more stores in Kolkata.