Google News
spot_img

Gini and Jony, Bajaj Allianz tie-up to launch T-shirts

Must Read

Gini and Jony announced the launch of ‘Groovy T-shirts’ a limited edition T-Shirts range in association with Bajaj Allianz. This limited edition range of apparel, having specific messages focusing on securing a child’s future endorsed on them. As part of this campaign, Gini & Jony will be giving 10,000 ‘Groovy T-shirts’ to the lucky winners of the ongoing radio contests.

The ‘Groovy T-Shirts’ will also be available at all Gini and Jony outlets across the country from 14th of November. The t-shirts are available in 2 colors and 4 cool text options, which go well with the children in the age group of 4 to 14 years.

Speaking on the strategic tie-up, Akshay Mehrotra, head – Marketing, Bajaj Allianz, says, “Gini and Jony has launched a new range of ‘Groovy T-shirts’. It expresses the child’s freedom with garments that are designed for a happy, healthy, active, adventurous life. This exercise not only helps us connect directly with the kids but also provides us a platform to connect with masses and spread the general interest messages endorsed on the range. These T-shirts are a medium to educate masses about the importance & need of child insurance.

Responding to the tie-up, Anil Lakhani, director, Gini and Jony said, “The aggressive strategies of Bajaj Allianz & our broad customer base will complement each other in achieving milestones. We hope this association is just the beginning for a longer alliance with Bajaj Allianz.”

—IndiaRetailing Bureau

Latest News

‘Gender Gap in the Business Correspondent Industry: Evidence from the Field’ by PayNearby & Grameen Foundation

The report highlights opportunities and barriers women encounter as they work towards financial independence through their business correspondents (BC)...

Login to your account below

Fill the forms bellow to register

Retrieve your password

Please enter your username or email address to reset your password.