Spread across 1,000 square feet, the store will retail extensive range of footwear from Hush Puppies. The brand currently sells through three exclusive stores in Hyderabad, Gurgaon and Ahmedabad, and Bata outlets in the country.
Commenting on the launch, Marcelo Villagran, managing director, Bata India Ltd, said, “The Hush Puppies brand has huge popularity among consumers and is doing considerable business at all its stores. We expect the Noida store to be as successful.”
Bata is the sole distributor of the American brand Hush Puppies in India, and has major expansion plans for its exclusive outlets.