CCRRC Study: The connected shopper in Eurasia & Africa 2016

CCRRC Study: The connected shopper in Eurasia & Africa 2016

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Eurasia & Africa is a vast and dynamic region with a population of more than 1.9 billion people across 85 countries on three different continents.

It is a region of where the population is projected to grow at 2 per cent per annum through 2020 with annual projected growth in personal consumption expenditure at 3 per cent over the same period.

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