Kitchen appliance brand TTK Prestige is eyeing a 15 per cent rise in turnover to over Rs 1,700 crore this fiscal on the back of new product launches and better market sentiments.
“We are looking at 15 per cent increase in turnover to about Rs 1,735 crore this financial year… We are expecting better compared with last year due to better market sentiments, good monsoon and new products that we have launched this year,” Senior VP Appliances, TTK Prestige Ltd, Dinesh Garg was quoted by PTI as saying.
According to a PTI report: The company had reported a turnover of Rs 1,510 crore in the previous fiscal.
In April this year, TTK Prestige forayed into the domestic home cleaning market and expects the category to contribute up to 10 per cent to its turnover in 3-4 years time.
“We are looking at cleaning solutions category very seriously…we expect it to account up to 10 per cent of our sales in 3-4 years time,” Garg was quoted by PTI as saying.
Cleaning solutions products launched under the Prestige Clean Home banner, offer a slew of unique products, including electric mop and vacuum cleaner-cum-floor polisher among others.
The company is also looking at expanding its network of exclusive stores.
“At present, we have 540 exclusive stores that only sell our products. We are looking at adding 40-50 stores every year,” he was further quoted by PTI as saying.
TTK Prestige’s product range includes pressure cookers, cookwares, induction stoves, rice cookers, mixer grinders and small domestic appliances.