Neeru’s, a trendsetter in the ever-growing ethnic wear industry, opened its first store in Chennai in March this year. The store, which is situated on Cathedral Road, was inaugurated by Bollywood star Karisma Kapoor, the brand ambassador of Neeru’s and who endorses the company’s renowned wedding collection.
Director Neeru’s, Avnish Kumar said on the occasion of the store opening, “Hyderabad and Chennai are cousins. We have been thinking of opening a branch in the city for some time and it is wonderful to see our dream turn into reality, with the launch of our first store in Chennai.”
What started as a small shop in an 80 sq. ft. room in 1971, is today not only a national brand but also an international trendsetter with a 45-year-old legacy.
The secret behind the brand’s success lies not only in its trendy collections, but also in the people working in the organization including a team of designers which consistently comes up with designs that rock the world of ethnic wear fashion.
The company has been nurtured by the owners – Harish, Neeru as well as the Director, Avnish Kumar. It is built on a foundation of values and vision of the owners and the trust and support of its wide range of clientele.
From innovative silk lehengas to stylish Banarasi sarees and printed kurtas featuring shibori to ghaghras and half sarees, the Mix & Match wedding collection – which is a Neeru Kumar signature – has touched the hearts of all clients.
Neeru’s looks forward to making Cathedral Road a hot destination for ethnic wear with its trendy collections.
Apart from this, the brand has launched a store in Tirupati and is preparing to open a new and enhanced outlet in India’s largest mall, DLF Mall of India, located in Delhi NCR.
Store location: Opposite Khazana Jewellery, Cathedral Road, Chennai 044 -43021222