Established in 1981, Juneja Global (formally Juneja Industries) is India’s foremost manufacturer of sports, fitness, leisure apparels and accessories marketed under the brand, Black Panther. The group has vibrant presence across the textile value chain–from production of base materials like yarns and elastics to knitting and processing of hosiery fabrics.
Brand USP: Black Panther is themed as ‘seriously sporty’ brand. The aim of the brand is to create a line of active wear that can be worn comfortably in gym and outside. The brand fuses the performance of sportswear with style quotient of street wear. Black Panther offers an extensive range of sports accessories such as sports socks, wristbands, headbands, athletic supporters, knee caps, anklets, caps, bags, ortho-belts, gym towels, etc.
Total no. of EBOs: 8
Total no. of MBOs: 3000+
No. of EBOs added in 2014: 2
No. of MBOs added in 2014: 380
Future expansion plans: The brand has plans to enter the footwear market in the next two years.
Targeted cities in the next couple of years: At present, they are focusing on North and North-east regions.