Home Retail Maishaa to expand retail presence with 25 stores

    Maishaa to expand retail presence with 25 stores

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    Luxury home furnishing brand is gearing up to expand its retail presence with plans to have a total of 25 exclusive stores by March 2010 and doubling points of sales in multi-brand outlets.

    “We ventured into exclusive retail format in December last year with our first franchise operated store in Delhi. We are now looking at a total of 25 such outlets across India by end of the fiscal in March next year,” Maishaa president said.

    He said the company would keep on with the franchise- operated model and the next six stores would be operational by July in Ahmedabad, Surat, Kolkata, Bangalore, Mumbai and Hyderabad.

    In the multi-brand format, Maishaa has presence in 50 outlets of various retail players like and . “Our aim is now to double our points of sale to 100 multi-brand outlets by March 2010,” Garg informed.

    Maishaa has a product range of around 2,000 models in luxury segment bed linen, pillow covers, sofa covers and other home furnishing goods.

    “We would be launching another 1,500-odd models by end of this month,” he added.

    Source: The Hindu