Home Retail Amul becomes the largest diary co-operative in India

    Amul becomes the largest diary co-operative in India

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    Crossing the milestone of Rs 6,700 crore annual turnover, (GCMMF) which markets the brand, has now become the largest food company in India.

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    He further said HUL had dragged Amul to Advertising Standard Council of India (ASCI) last year objecting to the latter's move to distribute pamphlets on the same issue, but the ASCI ruled in its favour

    “So far, there is only one FMCG company ahead of Amul in retail sector. But in food sector, we have become the largest retail company with a turnover of over Rs 6,700 crore,” , chief general manager of GCMMF, was quoted in media reports as saying.

    During the financial year 2008-09, GCMMF registered a 27.7 percent growth to achieve the new landmark. From Rs 5,255.41 crore of turnover in 2007-08, the milk giant jumped to Rs 6,711.31 crore in 2008-09. For the third consecutive year, it has posted a double digit growth turnover. Apart from it, despite recession, the unduplicated turnover of the dairy co-operative of Gujarat would have crossed the mark of Rs 10,000 crore during the fiscal.

    The annual report of GCMMF for 2008-09, released by the federation on Friday, reveals that milk procurement has witnessed a double digit growth. Total milk procurement by member unions of GCMMF during 2008-09 averaged 87.19 lakh kg per day which has increased by 14.87 percent over 75.90 lakh kg per day in 2007-08. The highest procurement as usual was recorded in winters during January 2009 at 114.24 lakh kg per day. Despite recession, the federation has witnessed growth in export. Export of GCMMF has reached Rs 133 crore against Rs 125 crore last year.

    After achieving the new milestone of Rs 6,700 crore, now Amul has set new mission. Federation chairman has mentioned about ‘Mission 2020’ in the annual report. ‘Mission 2020’ envisages that the dairy co-operatives of Gujarat will have a group turnover of Rs 27,000 crore by the year 2020. “This will be three-fold increase over our current group turnover. Milk production in our milk shed area will increase to 231 lakh kg per day,” said Bhatol.

    Source: DNA