Making an inroad towards Indian market, premium spirit company Beam Global Spirits & Wine’s Scotland manufactured single-malt brand Ardmore has launched its scotch. Priced in the range of Rs 2800 to Rs 3500, Ardmore scotch will be available at general liquor shops in Delhi, Mumbai, Bengaluru and Chennai.
On the launch, Harish Moolchandani, CEO and managing director, India and Indian Sub-Continent, Beam Global Spirits & Wine, said, “We have significantly expanded our sales channels to ensure easy availability of products to our consumers. Ardmore will initially be available at duty paid shops in major metros. With enhanced distribution of Ardmore we are well positioned to further expand our market share in the single malt space.”
Beam Global Spirits & Wine has world’s leading premium spirits in its portfolio.
— IndiaRetailing Bureau