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    Rasvihar eyes foreign brand acquisition

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    In a step towards foreign brand acquisition, , a division of , is looking forward to the ‘Dubai International Jewellery Week’ to find ground in the overseas market, said a company press release.

    Speaking to Indiaretailing, , director, Rasvihar, said, “Yes, Dubai will be our springboard for overseas expansion. Dubai is a gateway to reach major markets in Middle East and Europe besides being an important centre in itself given that it is a cultural melting pot. We will tie-up with select luxury lifestyle stores and exclusive boutiques in UAE, Bahrain, Qatar and Oman.”

    “We believe that we have a world audience and we are first looking to retail out of up market, lifestyle stores and exclusive jewellery boutiques in Middle East and select European countries. Subsequently, we will open flagship stores in major cities,” added Jain.

    Currently, Rasvihar is operational in Chennai over 6,500 square feet of retail space and its portfolio includes bangles, rings, ear rings and neckpieces.

    —Sarimul Islam Choudhury