Cherma’s, the Hyderabad-based apparel retailer, has planed to expand by adding three stores in Hyderabad and other parts of the state every year.
Announcing this, Capt. KF Pestonji, chairman of the group, said, “Our plan is always focussed on providing quality fashion products at affordable prices and this expansion plan will help us reach our target customers.”
“While Cherma’s has been appreciated by customers for offering the cheapest products for a long period of time, quality is always given importance,” he added.
Currently, the company operates seven stores with five in Hyderabad and one each in Vijayawada and Vizag, and generates an annual turnover of around Rs 135 crore from its retail vertical.