Maaza has now become the 30th billion-dollar brand in the portfolio of the global beverage giant
New Delhi: Maaza, a desi mango fruit-based drink owned by Coca-Cola, has touched the milestone of becoming a billion-dollar brand in 2024, its Chairman...
With temperatures soaring across the country, consumers are looking for refreshing and hydrating beverages to beat the heat this summer
New Delhi: Companies manufacturing cola, beverages, ice creams, and other hydrating products have witnessed a steady rise in demand in...
Bathija’s career with The Coca-Cola Company spans nearly 24 years and encompasses a distinct combination of marketing and franchise expertise
New Delhi: Coca-Cola India announced the appointment of Ajay Vijay Bathija, as vice president of franchise operations for Southwest Asia...
Beverage localisation along with enhancement of ethnic drinks' portfolio is the way ahead for Coca-Cola India, as it transforms from being a local to a hyper-local brand, a top company executive said.
Presently, the global beverage major's local arm manufactures...
Coca-Cola India is weighing options of sourcing mangoes and a few other fruits from West Bengal for brands like Maaza, a company official has said. The company would soon make a decision on it, the official said.
“We are exploring...
Beverages major Coca-Cola India has launched a variant of Maaza as it expects the mango fruit drink to become a US $1 billion brand by 2023.
"With the launch of Maaza Gold, the company is expanding its product portfolio in...
Hindustan Coca-Cola Beverages Pvt. Ltd (HCCB) - one of India’s top 10 FMCG companies – will manufacture products in every beverage category that has consumer relevance. While HCCB has traditionally been focusing on the sparkling (carbonated beverages) and juices,...
Beverages major Coca-Cola India is targeting its mango fruit-based drink Maaza, which it acquired in 1993, to become a US $1 billion brand by 2020.
"We would love to see Maaza become a US $1 billion brand coming out of...
American beverages major Coca-Cola Co may set up a plant in Sri Lanka to feed demands in India, which has the highest demand of the firm's products in South Asia, the Sri Lankan finance ministry on Monday said.
Coca-Cola's interest...
Hindustan Coca-Cola Beverages (HCCBL), the bottling arm of Coca-Cola in India, is setting up two greenfield plants at Ahmedabad and Nellore with an investment of Rs 1,000 crore, a top official informed PTI.
HCCBL currently operates 26 bottling plants and...