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Reliance Retail, Walmart among key retailers all set to revolutionise product data exchange between brand owners

GS1 India has recently launched a new DataKart service, a repository of retailed products, which has been developed based on Industry and consumer needs; for a single source of trusted, reliable and accurate information on products sold through retail...

FMCG firms report poor Q2 results; expect better times ahead

Even as FMCG majors in India expected a revival in demand in the second half of the year, post a normal monsoon that bought a relief to drought-hit farmers almost after two years, the September quarter has been dismal...

5 retail brands that are doing well by doing 'good'

For far too long, brands have been busy trying to sell to customers via the materialistic side of things. However, as consumers get more informed, engaged and vocal, brands are evolving with them, experimenting with innovative marketing ways to influence...

Unilever enters air purifier business with Blueair buy

FMCG giant Unilever recently announced that it will acquire Sweden-based air purification solutions provider Blueair for an undisclosed sum to foray into air purifier segment. “Launched in 1996 in Stockholm, Blueair had a turnover of $106 million in 2015 and...

ASCI pulls up Patanjali, HUL, Flipkart, others for misleading ads

Advertising watchdog ASCI has pulled up Patanjali Ayurved, HUL, PepsiCo, Britannia, Pizza Hut, Amazon, LG Electronics, Voltas, Axis Bank, AirAsia and Flipkart, among others, for running misleading ad campaigns. The Consumer Complaints Council of Advertising Standards Council of India (ASCI)...

HUL plans to exit JV with Kimberly-Clark

FMCG major HUL plans to exit its 21-year-old joint venture Kimberly-Clark Lever Pvt Ltd (KCLL), which is into baby and feminine care business through its brand Huggies and Kotex. According to a PTI report: HUL, which had formed the 50:50...

CSR by Brands: Best for society, better for products

It's been three years since the Corporate Social Responsibility (CSR) Policy has been implemented in India and multi-national companies (MNCs) in India have taken to it like a duck to water. Corporate Social Responsibility refer to initiatives taken by companies to assess their effects on the...

Snapdeal appoints HUL's Kanika Kalra

Jasper Infotech, parent company of Snapdeal, has roped in Kanika Kalra of Hindustan Unilever as executive vice-president for marketing. Kanika was working as a brand director for HUL's largest skin cream brand Fair & Lovely. She will be replacing...

HUL offers ex- gratia to settle mercury vapour issue

Hindustan Unilever Limited (HUL) has made a settlement with its former employees who had filed a suit in High Court for economic rehabilitation in February 2006. The ex-workers complained of various health problems due to toxic mercury vapour in HUL's...

Men’s grooming market on an upswing

In response to the growing demand in the men's grooming market, Swedish direct seller, Oriflame, has increased its men's product portfolio. However, it's not just Oriflame that is vying to gain a stronger hold on this segment, FMCG giants,...
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India leads in GenAI adoption, investment trends likely to rise in coming years: Report

The study also predicted promising investment trends shortly, with about 94% of respondents anticipating increased investments and budget allocations...
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