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Discounting by e-etailers primary driver of e-demand: Colliers India

Rapid proliferation of high-speed Internet and Internet-enabled smart devices has contributed to the expansion of online retail in India at more than 40 percent growth in FY 2013-14, according to findings released in a new white paper by Colliers...

Weak rupee impacting the exit of private equity in Indian starts-up

~India Retail Forum 2015 sees start-ups deliberating valuation matrix~ Mumbai, 16th September, 2015: Private equity is finding difficult to get an exit route for the investments made due to depreciating rupee against the dollar and hence are opting for initial...

Snapdeal hits back at Flipkart instant refund facility, launches refunds in 60 mins

Earlier this month, Flipkart launched its instant refund mechanism facility, a move that allows its customers get refunds as early as within 24 hours of returning the product. Today, Flipkart's rival, Snapdeal launched a similar service and reduced the...

Snapdeal acquires silicon valley startup Redcue Data

Online marketplace major Snapdeal has acquired Silicon Valley-based startup Reduce Data, a programmatic display advertising platform, to strengthen its discovery platform. While the financial terms of the acquisition were not disclosed, the Reduce Data team will join Snapdeal, in the...

Flipkart to offer refunds to customer within 24 hrs

Flipkart has today launched its instant refund mechanism facility, a move that will help its customers get refunds as early as within 24 hours of returning the product. Previously, the refund process used to take three to five business days."Flipkart...

The Future of Couponing – from Affiliate Marketing Tool to Sales Enabler

While in the western markets, both consumers and brands have mastered the art of couponing, Indian counterparts are now starting to warm up to the concept. Couponing has been a very popular strategy used by western brands to generate...

Zespri International, Dabbawalas to promote new Kiwi variant

The world's largest kiwi fruit marketer, Zespri International has tied up with Mumbai's Dabbawalas for sampling and selling a new variant of the fruit in the Indian market – The Zespri SunGold Kiwifruit, the company said. The New Zealand based...

Amazon India launches household supplies category

Amazon India has announced the launch of household supplies as a new category. Products offered include include dishwashing detergents, household cleaners, laundry detergents, paper, plastic wraps as well as puja supplies, the company said. “Customers in general spend a lot...

Flipkart goes social, launches 'ping' on its app

Flipkart has announced a new service called ‘Ping’ on its mobile app. Ping will allow users to shop for products on it app along with their friends. The objective behind Flipkart's Ping is to allows users to have real-time conversations...

Flipkart bets big on Artificial Intelligence

Flipkart is all set to elevate shopping experience to a next level with their new focus area – Artifical Intelligence. Flipkart is reportedly working to gain mastery over artificial intelligence, describing the technology as a key differentiator in the...
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Bhima Jewellers: Shining Bright Since 1925

From Augmented Reality and virtual try-ons, 99-year-old Kerala-based Bhima Jewellers has moulded itself to stay relevant to today’s digital-savvy...
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