Deepti Parmar
Retail
How Visual Merchandising helps increase sales
Visual Merchandising is a store’s visiting card. Even before a customer walks in, talks to a salesperson, browses leisurely through a store, it is VM that would decide whether he will enter the store and buy something.One may argue...
Retail
Shop Windows That Stop: The art of Visual Merchandising
What makes a brand outlet stand out from the rest when all of them are grouped together in a mall or on a high street? Simple answer – display windows that have the power to make the shopper stop...
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Latest News
Indian burgeoning e-commerce lowers discounts, focuses on profits, as funding declines
Two-day Phygital Retail Convention deliberates declining consumption disparity
New Delhi: Indian e-commerce market is on the rise, but funding from...
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