A look at strategies to bring customers back and turn them into potential brand advocates
New Delhi: Delighting customers at various points in their journey with a brand plays a pivotal role in turning them into brand advocates and loyalists.
How a...
With brands and retailers across categories reporting returns on investment ranging from 2%-10% from their digital ad spends, digital advertising is clicking for today's businesses
New Delhi: A whopping Rs 55,053 crore—that's the total advertising revenues digital platforms like Google India,...