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D2C Buzz
We established the concept of digital-first franchising in India: Zenil Shah, MarcoWagon
Zenil Shah, founder of Ahmedabad-based B2B House of Brands MarcoWagon on bringing international brands to India with a digital-first strategy, posting 200% growth year-on-year since inception and launching a TJ Maxx-kind of store in IndiaNormally, when the next generation...
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Offline or online, retail is where the consumer is: Industry leaders at PRC 2024
Adapting products and services in line with evolving consumer preferences is essential for brands to succeedBengaluru: Regardless of whether...
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