Home Retail Intex Tech enters organised retail

    Intex Tech enters organised retail


    IT hardware and electronics company has decided to open 60 exclusive technology stores, mainly targeting Tier II and Tier III cities across India, thus, making its entry into the organised retail business.

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    Intex technologies recently announced the appointment of cricketer and Gujarat Lions captain Suresh Raina as its brand ambassador for a new range of speakers' segment.

    The company has also decided to sell its products, particularly mobile phones and power back-up systems, in neighbouring countries.

    “We have chalked out an ambitious plan to launch at least 60 exclusive retail stores with an investment of over Rs 100 crore in the next two years. We are targeting mini-metros and cities to sell all our products which include wide range of personal computers and IT peripherals, mobile phones and power back-up systems,” , executive vice-chairman, Intex Technologies tells The Hindu.

    Source: The Hindu