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Advertising body ties up with CCPA to check misleading ads

The CCPA has requested ASCI to forward any advertisement that is non-compliant with the ASCI Code and could potentially violate the Consumer Protection Act, 2019, along with its accompanying guidelinesMumbai: The Advertising Standards Council of India (ASCI) on Tuesday...

Gap Inc announces management changes

Gap Inc, one of the leading global specialty retailer offering clothing, accessories, and personal care products under the Gap, Banana Republic, Old Navy, Piperlime, and Athleta brands, has announced a series of significant management and organisational changes to drive...

Adidas launches miCoach app

adidas miCoach, the personal and real-time audible training system, takes its offering to the next level with the introduction of the miCoach app featuring sports-specific training programmes designed to coach sports and fitness enthusiasts, amateurs and professionals alike.With the...

IFF ’09: The countdown begins!

A platform that encompasses the brightest fashion minds, has the power to channelise ideas and drive fashion in the most appropriate manner under these demanding circumstances, yes its none other than the India Fashion Forum 2009 (IFF ‘09). The...

Titan re-branding itself with new logo and tagline

Titan Industries is planning to invest around Rs 15 crore in the next two years to introduce a re-branding exercise for its brand of watches. The funds will be spent for mass media advertising, below-the-line advertising, and online marketing...

Wal-Mart hires and fires new ad agency

After the departure of a top marketing executive that helped Wal-Mart to take up another advertisement agency - Interpublic's DraftFCB, Wal-Mart has dropped this agency. A Wal-Mart spokeswoman said that the decision was taken after the information that was...
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India witnesses 11.5% increase in mall consumption in FY 2024

North India and West India are at the forefront of the mall consumption surge, with growth rates of 13.0%...
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