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PV Sindhu signs approximately Rs 50 crore deal with Li Ning

PV Sindhu signs approximately Rs 50 crore deal with Li Ning

Olympic and World Championship silver medalist PV Sindhu has signed a whopping four-year sports sponsorship deal to the tune...
Global brands drive India’s active sportswear market to over Rs 6,000 cr

Global brands drive India’s active sportswear market to over Rs 6,000...

If there is one market segment that is clearly marked by the dominion of global brands in India –...

China’s sports brand Li-Ning enters India

China's sports brand Li-Ning has entered the Indian market through a collaboration between Sunlight Sports, Singapore, and Indo Rubber...