Acquisition costs

The rewards of customer retention in e-commerce

Mannu Mathew - November 11, 2023

Here's why experts favour customer retention over acquisition in online commerceNew Delhi: A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them.Retention is increasingly becoming more...

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Latest News

In FocusAnagha R Ratna - May 9, 2024

Malls are getting bigger, shifting from transactional centres to community centres

Malls are expanding in size, which is reshaping the consumer dynamics, say industry experts speaking at the Phygital Retail...

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Indian burgeoning e-commerce lowers discounts, focuses on profits, as funding declines

Indiaretailing Bureau - May 8, 2024

Offline or online, retail is where the consumer is: Industry leaders at PRC 2024

Anagha R Ratna - May 8, 2024

Sagar Daryani, CEO and Co-founder – Wow! Momo & Saga: From a Kiosk to a Kingdom

R S Roy - May 8, 2024

Shopping Centres

India witnesses 11.5% increase in mall consumption in FY 2024

Indiaretailing Bureau - May 7, 2024

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