The Coop Group has inked a master franchising agreement for The Body Shop in Switzerland and Liechtenstein, and it has acquired The Body Shop Switzerland SA. Ivan Levy, The Body Shop Switzerland’s co-founder will remain with the company as the CEO. The business, which counts 37 doors and generates annual sales of more than 30 million Swiss francs will run autonomously within Coop Group. Coop operates supermarkets, perfumeries and restaurants along with other businesses.
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