Home Fashion 109F Launches New Collection for Young Contemporary Women

109F Launches New Collection for Young Contemporary Women


1090F launched its Spring Summer 2015 line, aimed at contemporary young women of India.

The brand has recently celebrated the young women achievers’ of India through a fashion show where they unveiled 1090F spring- summer 2015 collection. The launch event celebrated the fierce, fun, flirty, fiery and funky spirit of women who take on the world in style. 109 F identified four such young women who are achievers in their own right and perfectly reflect the brand philosophy.

Young achievers – winner of Master Chef India, one of the youngest Indians to scale Mt. Everest- Krushnaa Patil, YouTube sensation and philanthropist Aalia Furniturewala who have made remarkable contribution and achievements in their respective fields, were felicitated at the event by stalwarts and veterans Pankaj Udhas, famous ghazal and playback singer, former Miss-India and popular journalist Meher Castelino, Fashion Retailer Viren Shah, TV Personality and Columnist Pooja Bedi.

Speaking at the occasion, Rahul Mehta, Managing Director, said, “Our Spring Summer Collection is for the contemporary young women out there who work towards their dreams and make a difference. We at 1090F have always been committed to fostering a culture that empowers women and that is why we are using this platform to highlight and recognize achievements of young women who have contributed to society and are a source of inspiration to their peers.”