The innerwear market has come a long way in India. From being just a functional wear category to becoming a fashion quotient, the segment has brilliantly created a niche for itself. With the rising incomes, passion for fashion and...
Artimas Fashions Private Limited, a wholly owned subsidiary of Lux Industries, acquired manufacturing and marketing rights for premium innerwear category for Indian Cricket Team Captain Virat Kohli’s brand One8. Lux will manufacture and market a unique collection of One8...
Innerwear maker Lux Industries, which exports leading brands like Polo and Byford, is scouting around to expand its export portfolio.
The company, which has set up German knitting, Italian cutting and Japanese stitching machinery at its Dankuni plant here, wants...
Hosiery outfit Lux Industries Ltd is banking on its premium brand ONN to improve bottomline, a top official today said.
"We are focusing on our premium brand ONN to improve margins. We have ventured into thermals for women and kids...
Kolkata-based hosiery maker Lux Group has reworked its growth strategy to target youth, and expects to clock Rs 2,000 crore sales by 2020, on the back of premiumisation of its innerwear brands and portfolio extensions, a company executive said.
"Our...
As people in India get more and more fashion conscious, the rise in thermal wear comes as no surprise. No doubt trendy overcoats and cardigans sell like hot cakes during winters but irresistible outerwear is pushing people to indulge...