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Deirdre O'Brien

Apple online store to transform how Indians buy products online

The entire online buying experience has been more or less monotonous (read unemotional) for millions in India for years who select the product, fill in some details, pay and forget. According to a top Apple executive, the first India...

Apple says happy Diwali with 1st India online store on Sep 23

Ending months of speculation, Apple is launching its first exclusive branded online store in India on September 23 just ahead of the festive season, offering a full range of products, support and premium experience to consumers and the large...

Apple appoints new retail head to ramp up sales

In an effort to ramp up slow iPhone sales amid sluggish smartphone market, Apple on Wednesday appointed a new head of global retail and online stores.Deirdre O'Brien will take over as Senior Vice President of Retail and People, reporting...

Apple appoints Deirdre O'Brien new VP of People

Apple has appointed Deirdre O'Brien as Vice President of People, who will report to CEO Tim Cook. A nearly 30-year Apple veteran, O'Brien, currently Vice President of Worldwide Sales and Operations, will lead all HR functions including talent development, recruiting,...
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Amazon readies for pilot of under-15 min delivery of daily essentials in Bengaluru

Amazon's strategy has focused on "selection, value and convenience" and the overall vision is to build a large profitable...
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