The concept of hypermarket in India is still in its nascent stage and has huge potential for growth. In the next five years, 30% of the new investment in retail is expected to be in the hypermarkets. Hypermarkets cater to niche India with 69% of all shoppers being salaried executives, while only 31% are self-employed. There is a huge opportunity for hypermarkets to attract a wider shopper base by targeting businessmen and traders and consequently increasing overall footfalls at the stores.
All-In-1 will provide a complete shopping solution to the customers so that it is a one stop destination for all their needs. All-In-1 currently operates in various categories of products which would be expanded in next 5 years to include a complete assortment of various brands to give the consumers a wide variety of choices.
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