YBP Cosmetics launched their first product, Makeup Perfector, in June this year. So far it was available on YBP Cosmetics website, Amazon and a select few salons in Ahmedabad.
Makeup Perfector is a washable and reusable sponge, shaped to fit all contours of the face and allows for precise, cushion blotting. The sponge comes in two variants, Naked (white) Sponge is preferable for use with Foundation, Concealer, Serums, and Highlighters. The LUST (Black) Sponge is preferable for use with Darker Makeup products like Bronzers and Blushes.
Speaking on this occasion, Founder and Director at Thaker Cosmetic Pvt Ltd, Payal Thaker said, “We are extremely excited about our partnership with Nykaa.com as we expand our e-commerce presence. This partnership will further strengthen our business by offering our customers the highest quality of beauty products through a platform with premium imagery.”
YBP Cosmetics is the only Indian and youngest Cosmetics brand to be on Nykaa.