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Online 2 Offline: Connected commerce transforms the way customers shop

The Indian e-commerce industry has been on an upward growth trajectory and is expected to surpass USA to become...

Decoding the athleisure revolution in India

Athleisure is not just a fashion essential anymore – it is a medium for expression and an insignia of...

Clicks-to-bricks brands and their store experience learnings

By the end of 2018, even though the global online retail sales surpassed US $2.8 trillion, more than 82...

Changing dynamics in premium and bridge-to-luxury innerwear segment in India

Innerwear for men and for women is not just a basic necessity but something that shapes the future of...
Zivame raises Rs 60 cr in funding led by Zodius, others

Zivame raises Rs 60 cr in funding led by Zodius, others

Online lingerie retailer Zivame has raised Rs 60 crore in funding as part of a bridge round, led by...
Women entrepreneurs shaping India's fashion retail sector

17 women entrepreneurs shaping India’s fashion retail sector

Today, a woman’s role in society has far transcended that of a homemaker; she is now a primary decision...
Shopping Centre turnaround stories of the year

Shopping Centre turnaround stories of the year

With the advent of online shopping and the decline of large department stores, many traditional malls across the country...
Online to Offline: Pure play e-commerce firms go physical to woo consumers

Online to Offline: Pure play e-commerce firms go physical to woo...

While the Internet may have penetrated the heart of India, the hearts of Indians (and their trust) still lies...
Zivame names Amisha Jain as CEO

Zivame names Amisha Jain as CEO

Zivame, one of the fastest growing players in the lingerie market, has appointed Amisha Jain as the Chief Executive...
The 'Shopping Reinvented' megatrend in India

The ‘Shopping Reinvented’ megatrend in India

Shopping experience over the years has seen a paradigm shift in the way services are offered and consumed. This...