Tag: Siddharth Bindra
BIBA launches sleepwear & loungewear collection
Women's apparel brand, BIBA has launched sleepwear range for its discerning consumers. Targeted at women who are looking for...
BIBA reopens over 150 stores across the country, ramps up safety...
Popular women’s ethnic wear brand BIBA started operations by reopening over 150 stores across India. Through these stores –...
Indian Online Kidswear Market: Comes out of infancy stage, registers growth
Fathom this - e-commerce marketplace fashion player Myntra has more than 400+ kidswear brands listed on their portal. Amazon...
Rising & Shining: India’s fashion jewellery market
The fashion jewellery market is registering high growth rates in India. According to Siddharth Bindra, Managing Director, Biba, India...
Women’s online formal wear market yet to take off
The online story in India hasn’t left any category untouched, then be it apparel or education. However, there is...
India’s evolving women’s ethnic wear market to grow to Rs 1,26,210...
India may be modernizing, and a global revolution may be gripping the country, but as people, Indians are still...
BIBA expands retail presence; opens 9th outlet in Chennai
BIBA, the leading ethnic apparel brand has launched a new store in Chennai at VR Chennai, which is one...
Measuring show window response
Visual merchandising is about two things: (i) aesthetics and visual appeal, and (ii) organizing the store and products in...
How Visual Merchandising helps increase sales
Visual Merchandising is a store’s visiting card. Even before a customer walks in, talks to a salesperson, browses leisurely...
Visual Merchandising: Basics of getting it right
Visual merchandising is not something new. It has been omnipresent through history. It is required by anybody with something...
