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PUMA signs Bollywood icon Kareena Kapoor Khan new brand ambassador

PUMA signs Bollywood icon Kareena Kapoor Khan new brand ambassador

Global sports brand PUMA has teamed up with Bollywood Icon Kareen Kapoor Khan as its brand ambassador. With this...
Tie-up with Virat Kohli's One8 contributes 10 pc of Puma India sales

Tie-up with Virat Kohli’s One8 contributes 10 pc of Puma India...

Association with One8, the brand run by cricketer Virat Kohli, has contributed a full 10 percent of Puma India...
Going Sustainable: Puma launches new collection made from recycled plastic

Going Sustainable: Puma launches new collection made from recycled plastic

Global sports brand PUMA and First Mile have co-created a sportswear collection made from recycled plastic, rooted in social...
India Inc reacts to Budget 2020

India Inc reacts to Budget 2020

Union finance minister Nirmala Sitharaman presented her second budget on February 01, 2020 at a time when the economic growth...
Massive Store Closures: Retail Apocalypse or Repositioning of Retail?

Massive Store Closures: Retail Apocalypse or Repositioning of Retail?

The Retail Industry is going through a massive transformation globally. With changing preferences, way consumers shop has drastically evolved...
20th IMAGES Fashion Awards honour outstanding fashion retail brands

20th IMAGES Fashion Awards honour outstanding fashion retail brands

The 20th edition of India Fashion Forum was held on December 17-18, 2019 at Hotel Conrad, in Bengaluru. The...
15,000 kirana stores to manage 70 pc of EORS deliveries: Myntra

15,000 kirana stores to manage 70 pc of EORS deliveries: Myntra

Myntra’s End of Reason Sale (EORS) is arriving, allowing millions of shoppers to upgrade their wardrobes and step into...
We are bullish on India for the next 5-10 years, says PUMA's Abhishek Ganguly

We are bullish on India for the next 5-10 years, says...

Global sportswear brand PUMA announced the launch of the its biggest and entirely redesigned flagship store in India. With...
CMOs in Fashion Retail: Designing successful marketing strategies to win consumers

Fashion Retail CMOs: Designing successful marketing strategies to win consumers

It’s no hidden fact. Despite all efforts, the retail industry constantly struggles to keep pace with what exactly it...
Who’s Who: Top 10 fashion retailers in India

Who’s Who: 10 Leaders of Fashion Retail

The fashion retail category continues to lead modern retail in India backed by the ever growing dreams of the...