WhatsApp messages have a 90% open rate within the first three seconds. This immediacy and engagement, make it an ideal tool for D2C brands to capture potential customers' attention
WhatsApp, with over 2 billion users globally, has come a long...
Sameer Mehta co-founder of Boat on the remarkable story of a company that started selling mobile phone chargers and later evolved as a leader in audibles and wearables boasting a Rs 4,000 annual turnover
In 2016, Sameer Mehta and Aman...
Mamaearth seeks to reach a wider audience through more than 5000 Apollo Pharmacy across India
New Delhi: Honasa Consumer Limited, the parent company of Mamaearth, has entered into an agreement with Apollo Pharmacy, one of India's renowned pharmacy chains, to...
Honasa will spend the proceeds on offline expansion, bringing more brands to the market and on acquisitions
New Delhi: IPO-bound Honasa Consumer Ltd, which owns new age FMCG brands such as Mamaearth and The Derma Co, expects to raise Rs 400...
Customer conversations, data, online experience and a sharp focus on the niche critical to growing business online say leaders at Shiprocket SHIVIR
New Delhi: E-commerce offers an unparalleled opportunity for businesses to achieve exponential growth and reach millions and millions of...
The new Mamaearth stores are spread across tier 1 and tier 2 cities including Delhi, Mumbai, Gurugram, Bhuvneshwar and Rourkela
Bengaluru: Beauty and skincare brand Mamaearth has launched six exclusive brand outlets (EBOs) across India in a two-month span (April and May),...
These brands are not just famous because of their products but also the women who created them
Mumbai: As many as 4,500 out of 5,000 business leaders in 29 countries surveyed by Grant Thornton report to having at least one...
Through its partnership with GoKwik, FanCode will extend its COD options from around 10,000 to about 20,000 pin codes
Mumbai: Sports merchandise retailer FanCode has joined hands with e-commerce enabler GoKwik to expand its cash-on-delivery (COD) serviceability to deeper areas...
The new brand stores are from F&B, apparel, eyewear, footwear, and jewellery
Mumbai: Leading mall chain Inorbit Malls has launched 12 new brand stores across categories such as F&B, apparel, eyewear, footwear, and jewellery in Q4FY23 across its properties located...
The new brands that opened stores at the Lulu Mall property include Ritu Kumar, Longines, Bath & Body Works, Lenskart, Barbeque Nation, and Mamaearth
Bengaluru: The Lulu Mall at Thiruvananthapuram in Kerala has launched six new brand outlets, the mall chain announced...