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Lauren Bowker

Fashion retailers go smart, develop intelligent garments

Intelligent Clothes Like everything else, high tech is the way the apparel sector is growing too. From key functional benefits across health, wellness, sports, protection to fashion and everyday comfort, ‘smart garments’ is the new buzz word of the sector....
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Max Fashion launches new youth centric brand ‘Urban’

The first Max Urban collection will be available across the brand's retail stores as well as on the e-commerce...
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