Tag: Lacoste
Using digital tech to create multi-sensory consumer experiences to strengthen brand
Of late, brands are exploring means and mediums to engage with their customers as frequently and as innovatively as...
Rajesh Jain, Managing Director and CEO, Lacoste India
Rajesh Jain’s signature quote sums up his approach to business leadership succinctly and emphatically. “Top Line, Bottom Line, Growth,...
Retail Franchising: A popular model for successful business expansion in India
Franchise is a motivating business opportunity that can lead to the foundation of a successful business empire. In a...
Indian Malls Selling Experiences: Taking CX to the next level
In an era where digital is taking over all aspects of life, including retail, the pace at which e-commerce...
‘Lacoste is a bridge-to-luxury brand, for people aspiring towards well-appointed lifestyles’
French bridge-to-luxury, lifestyle brand, Lacoste, popular for its polo T-shirts is steadily working its India expansion plans. With premium...
Lacoste to focus more on Tier I & II cities
In 1933, René Lacoste, a French tennis legend set up a company to manufacture the logo-embroidered shirt. The champion...
Watch Video: Journey of Lacoste in India
Managing Director and CEO, Lacoste, Rajesh Jain on how retail development and entry of competitive brands aided the speedy...
Casual wear brands that can’t be taken casually
The apparel market size in India in 2016 was estimated to be Rs 2,90,000 crore which is expected to...
Myntra’s accessories category grows 100 pc; targets 200 pc growth YOY
Myntra has grown its accessories category by 100 per cent and targets to grow YOY by 200 per cent....
Powered By Arvind Internet
Unlocking the elusive R.O.I in Omnichannel transformations
At the India Omnichannel Forum 2017 – held on September 19th and 20th in Mumbai, concurrently with the India...
