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3.5 million customers shop during the 12th edition of Myntra’s EORS

3.5 million customers shop during the 12th edition of Myntra’s EORS

Myntra concluded the 12th edition of its EORS, with 10 million+ items sold, towards the end of the four...
Building Brands for Tomorrow: Retailers reimagine concepts, strategies

Building Brands for Tomorrow: Retailers reimagine concepts, strategies

COVID-19 has impacted lives, industries and global economies in a massive way. The worst hit are retailers and brands,...
Lockdown: Zero revenues, only outgo, fashion retailers seek govt help

Lockdown: Zero revenues, only outgo, fashion retailers seek govt help

With zero revenues due to the lockdown, fashion retailers on Friday asked the government to devise a mechanism to...
15,000 kirana stores to manage 70 pc of EORS deliveries: Myntra

15,000 kirana stores to manage 70 pc of EORS deliveries: Myntra

Myntra’s End of Reason Sale (EORS) is arriving, allowing millions of shoppers to upgrade their wardrobes and step into...
"The all new department store is a place to shop, unwind and experience," says Rajiv Suri, Managing Director, Shoppers Stop

“The all new department store is a place to shop, unwind...

Shoppers Stop has opened four-storey, high street store sprawling over 50,000 sq.ft. in the heart of the neighbourhood -...

Synergy between retail real estate and modern retail growth

India’s retail sector has been undergoing structural changes for the last two decades. Shopping malls, lined with specialty retailers,...
Mafatlal Industries Ltd launches 'Mohinee' range for women

Mafatlal Industries Ltd launches ‘Mohinee’ range for women

Mafatlal Industries Ltd. (MIL) has launched ‘Mohinee’ women’s wear fabrics. Mohinee will be focused to complete the wardrobe of...
Pepe Jeans: Working towards understanding young consumers

Pepe Jeans: Working towards understanding young consumers

There has been a lot of ‘big-name’ noise in the global kids’ denim wear space in recent months with...

Innovation & sustainability rule the Indian casual shirts category

The casual shirts segment is the fastest growing segment in Indian apparel market, owning to the changed consumer preferences.According...

Fashionable on the Inside: Analysing the Indian innerwear segment

The innerwear market has come a long way in India. From being just a functional wear category to becoming...