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Smartphones, fashion to dominate shopping in festive sales: Report

Smartphones, fashion to dominate shopping in festive sales: Report

As India enters the festive sale season with Flipkart and Amazon sales from Friday, smartphones and fashion will remain...
Koovs.com pips Flipkart, Amazon in customer experience in India

Koovs.com pips Flipkart, Amazon in customer experience in India

As Indians look for seamless, safe and personalised online shopping experiences in the social distancing times, online fashion site...
Online retail sales to hit US$ 2.5 trillion in Asia by 2024

Online retail sales to hit US$ 2.5 trillion in Asia by...

Riding on the surge in grocery demand in the COVID-19 times, online retail sales in Asia will grow from...
Offline stores sales decline by 75 percent in Q2 2020 as e-commerce set to grow by 20 percent in 2020

Offline stores sales decline by 75 percent in Q2 2020 as...

According to the research data analyzed and published by StockApps.com, US department stores reported a 75 percent drop in...
Global retail stares at $2.1 trillion loss, to take 4 years to revive

Global retail stares at $2.1 trillion loss, to take 4 years...

With the COVID-10 pandemic ravaging several industries amid poor consumer spending, global retail sales in 2020 will decline by...
Can Facebook become Amazon of the world with Reliance Jio?

Can Facebook become Amazon of the world with Reliance Jio?

Mark Zuckerberg-run Facebook has interestingly chosen India to begin its global e-commerce journey with investing US$ 5.7 billion (approx....
Amazon, Flipkart vie for US $4.8 bn festive biz in India

Amazon, Flipkart vie for US $4.8 bn festive biz in India

There is no slowdown when it comes to consumer spending and online retailers like Amazon and Flipkart in India...
Tapping emotions key to delivering customer experiences in India: Forrester

Tapping emotions key to delivering customer experiences in India: Forrester

As enterprises in India become more conscious about delivering better customer experiences, brands should now create a clear vision...

Marketing technology and customer obsession are intrinsically linked

Enterprise marketing technology supports many standard, albeit critical, functions such as sending messages and segmenting customers. But to view...