Bewakoof

WhatsApp messages have a 90% open rate within the first three seconds. This immediacy and engagement, make it an ideal tool for D2C brands to capture potential customers' attention WhatsApp, with over 2 billion users globally, has come a long...

Myntra will provide end-to-end support services focusing on building awareness, driving consideration and conversations to D2C brands across categories including fashion, footwear, accessories and home Bengaluru: Fashion e-commerce marketplace Myntra has introduced the ‘Rising Stars’ programmeme to scale D2C (direct to...

With the collaboration of Aditya Birla's TMRW and Bewakoof, the brand will aim to earn Rs 1,500 crore revenue over the next five yearsNew Delhi: TMRW, an Aditya Birla Group house of brands, on Thursday said it has invested...

With the collaboration of Aditya Birla's TMRW and bewakoof, the brand will aim to earn Rs 1,500 crore revenue over the next five yearsNew Delhi: TMRW, an Aditya Birla Group house of brands, on Thursday said it has invested...

D2C fashion brand Bewakoof has signed on Sidharth Malhotra and Fatima Sana Shaikh to promote the brand on its digital platforms. The duo will be seen sporting the Bewakoof collection in the campaign themed ‘Never Change’. The campaign will...

Several Indian e-commerce players, including Snapdeal, Shopclues and Urbanclap, formed an association of their own, The E-Commerce Council of India (TECI), on Wednesday to put forward the industry's views before the government besides working with other stakeholders.Fynd, Shop 101,...