The new outlet is located at Seasons Mall, Pune, Maharashtra and offers products from all brands from the Honasa Consumer stable
Bengaluru: Beauty and personal care house of brands Honasa Consumer Pvt. Ltd has launched its first multi-brand outlet pan India at Seasons Mall, Pune, Maharashtra, a mall official wrote on social media on Monday.
“Exciting news! Honasa Consumer Ltd. opens a new store at Seasons Mall. The first store in pan India in MBO format. Wishing them a year filled with success and growth,” said Aajjay Divatay, mall operations manager at Seasons Mall in a LinkedIn post while sharing images of the new store.
The store features its own beauty and personal care brands including Mamaearth, Aqualogica, The Derma Co, Ayuga, Dr. Sheth’s and hair care brand BBlunt.
The digital-first Honasa Consumer was founded by new parents Varun Alagh and Ghazal Alagh in 2016 with the launch of Mamaearth, a toxin-free baby care brand which subsequently expanded its offerings to include beauty and personal care for adults.
The Derma Co joined in 2020, followed by the arrivals of Aqualogica and Ayug in 2021. The acquisitions of BBlunt and Dr. Sheth’s took place in 2022 and the parent company reached an annual revenue milestone of Rs 1,000 crores in the same year.
In October 2023, the company mobilised Rs 765 crore from the anchor investors ahead of its initial public offering (IPO). Read more about it here.
