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Shoppers Stop’s SS Beauty opens at Bengaluru Airport

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Mannu Mathew
Mannu Mathew
With over four years of experience, Mannu Mathew specializes in business journalism with a focus on technology, the retail sector, D2C, and E-commerce brands. He is working as the Assistant Editor for India Retailing and Images Retail Magazine.

The company is particularly focused on expanding its footprint in the beauty segment

New Delhi: Retail major Shopper’s Stop Ltd. has opened an outlet of SS Beauty, its beauty concept store, at Terminal 2 of the Kempegowda International Airport, Bengaluru, a social media post by a company official stated.

“Journey into a realm of beauty and sophistication! Unveil the magic at our groundbreaking and one of the largest SS Beauty Store, situated in India’s most admired destination, Bangalore T2 Terminal. Elevate your beauty experience with a universe of premium and luxury beauty brands,” said Deepak Yadav, chief business development officer, Shoppers Stop in a LinkedIn post.

IndiaRetailing had earlier reported on how the Mumbai-based department store operator has been eyeing a particular space in Terminal 2 of the Bengaluru airport to open a flagship store of its SS Beauty. It also outbid some of corporate India’s heavyweights like Reliance Retail, Tata Group’s Tata Cliq and Nykaa to snap up the 1,300 sq. ft. retail space in June 2022.

Established in 1991, Shoppers Stop boasts a range of private brands, including Kashish for occasional wear, the Indian fusion brand Haute Curry, menswear by Fratini, and the casual label Life, among others.

With a presence in brick-and-mortar stores, Shoppers Stop has over 140 beauty stores featuring brands such as MAC, Estée Lauder, Bobbi Brown, Clinique, Jo Malone, Too Faced, and SS Beauty.

The company is particularly focused on expanding its footprint in the beauty segment. As part of its strategy, Shoppers Stop plans to open 15-20 beauty doors, including SS Beauty and other mono brands, annually for the next few years.

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